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COMM 4103: AD-PR Campaigns - R. Jones - Spring 2017: Home

ASSIGNMENT

Research the community health sector and the issues it addresses.  Analyze the population served by the Community Health Centers of Arkansas.  Develop a marketing plan for the CHCA.

PROJECT TOPICS

Community Health Centers

Government Resources

Articles

  • Search "community health" OR "community health centers" OR "federally qualified health centers" in EbscoHost, ProQuest, PubMed, and JSTOR.

Organizations

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Regional Information on Arkansas' Population

Government Resources

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Healthcare in Arkansas

Government Resources

Articles

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Branding for Health Related Organizations

Government Resources

Articles

  • Search "community health" AND (branding OR marketing OR advertising OR promotion) in EbscoHostProQuest, and JSTOR.  Also try "community health" AND "social media".

See also the Media Marketing Resources on this LibGuide.
 

MEDIA MARKETING RESOURCES